Practical & Family-Oriented Holiday Buyers by Infodepots
















SEGMENTS




Segment Name


Segment Count Rate
Total Universe / Universe Rate


22,891,345 $150.00/M
Postal Records


22,891,345 $150.00/M
Phone Numbers


22,891,345 $150.00/M
Email Addresses


22,891,345 $210.00/M






MEDIA TYPE

DESCRIPTION

Consumer



Email, Postal, Phone
Infodepots’ Practical & Family-Oriented Holiday Buyers database offers access to consumers who prioritize functionality, value, and family-focused gifting during the holiday season. These buyers focus on gifts that serve a purpose, enhance everyday living, and bring families closer together. Typical purchases include kitchen appliances, children’s educational toys, home improvement tools, winter wear, family board games, and holiday meal essentials. Their shopping decisions are often guided by durability, usability, and the joy of shared experiences.

This audience is particularly valuable for brands aiming to market household products, family bundles, seasonal necessities, and practical gift ideas that align with their lifestyle. Infodepots enables precise targeting based on purchase history, family size, income range, geographic location, and preferred retail channels, ensuring your campaigns reach the right households.

Perfect for retailers, catalog marketers, and e-commerce sellers, this segment responds well to promotions, multi-buy discounts, and bundled family offers. Whether the goal is to drive in-store visits, boost online sales, or grow loyalty programs, this audience is primed for engagement.

With Infodepots’ high-quality, compliant, and regularly updated data, marketers can confidently launch multi-channel campaigns to connect with these value-driven, family-oriented shoppers during peak buying seasons.

Please note: We offer direct marketers the ability to license complete multi-channel records (with all selections included) for a 12-month unlimited-use arrangement. Data can be used for postal, email, and outbound telemarketing campaigns. Contact Infodepots for details and pricing on this exclusive opportunity.



SOURCE

Compiled lists, Multi Sourced



GEOGRAPHY

USA



OPT-IN






SELECTS

Description Rate Units (N/C)
Gender/Sex

Phone Numbers

State/SCF/Zip Code

LinkedIn Presence

Instagram Presence

Facebook Presence

Twitter Presence




AVERAGE INCOME

Value not available



GENDER

Male 0.00%
Female 0.00%



MINIMUM ORDER

Minimum Quantity 5,000
Minimum Price $0.00






REUSE




Reuse is not allowed









CANCELLATION




Charges $125.00/F









KEY CODING




Key Coding is not available









ADDRESSING




Name Rate



Email/FTP $50.00/F









MANAGER CONTACT INFORMATION




Craig Parker



Listing Manager



Info Depots LLC



228 Par Ave S 60111



New York NY 10003



Phone: 914-565-5300








craig@infodepots.com














ID NUMBERS




Info Depots LLC



Manager ID




NextMark ID 676300



mIn ID




SRDS ID










MAINTENANCE




Market Entry 08/14/2025



New to Manager 08/14/2025



Counts Through 08/14/2025









DATA CARD MAINTENANCE




New To System 08/14/2025



Last Update 08/16/2025



Next Update




Update Frequency DAILY









NET NAME ARRANGEMENTS




Net Name is allowed



Floor 85%



Minimum Quantity 50,000



Run Charges $10.00/M









EXCHANGES




Exchange is not allowed









COMMISSIONS




Broker 20%



Agency 15%